Shaping Culture Using the 3D Framework


Course Description

This course lays out a practical strategy to move your cultural vision forward from “survival” to “significance.” Along the way, you will pick up key insights about:

  • understanding the Formula for Change
  • how to create discontent to gain inertia
  • casting a compelling vision to inspire
  • developing tangible first steps forward
  • lowering resistance and creating buy-in
  • stabilizing your culture through training
  • mentoring people to foster growth
  • establishing a framework for continued learning
  • creating a common language to reinforce values
  • effectively providing organizational care
  • prioritizing your purpose over your goals
  • other practical things you can do
    (i.e. running effective meetings)


Everyone agrees that “culture” is a key determining factor for any organization who is seeking to successfully fulfill it’s vision. While the importance of culture is well understood, understanding how to intentionally SHAPE culture to accomplish the vision is certainly not automatic. Your culture will be a combination of what you create and what you allow. This course will help you CREATE an intentional culture that will empower everyone in your organization to flourish… in all 3Dimensions.

Customer Reviews

Average Customer Rating:  4.78 / 5 Stars

Displaying 1 - 25 of 48

Rating: ★ ★ ★ ★ ★
September 7, 2019
This course was great and really did give me a fresh perspective with dealing with my team. I have been looking to dive deeper into developing the 2nd and 3rd dimensions and this course laid out the ground work to do it. I was excited to sign up for this course and I was not let down after completing it.
S. Leland Rodgers III

Rating: ★ ★ ★ ★
August 15, 2019
Helpful for me as a presenter and as an FCA area Director. Professionally done.
Barry Reifel

Rating: ★ ★ ★ ★ ★
August 9, 2019
Whether as an introduction into how an AD can use the 3D model or as a refresher for those ADs familiar with 3D Coaching, this course is full of usable content for ADs of all programs and all experience levels.
Mark Rerick

Rating: ★ ★ ★ ★ ★
August 4, 2019
This course was a great way for me as a coach to get the perspective of an athletic director. It opened my eyes to some ways that I can improve and better serve my athletes.
Joe Bair

Rating: ★ ★ ★ ★ ★
August 2, 2019
I thought the course not only did a great job on defining culture, it more importantly detailed the process of making it happen with success!
Steve Mahoney

Rating: ★ ★ ★ ★ ★
July 31, 2019
Shaping Culture is a great resource and reminder for me as an athletic director.
Clint Merritt

Rating: ★ ★ ★ ★ ★
June 20, 2019
Culture is active in any organization and requires intentional effort and action. This course provides substantive thoughts, materials and strategies to assist any athletic administrator or coach to develop their core beliefs and culture, providing the every best opportunities for our athletes.
Darryl Nance

Rating: ★ ★ ★ ★ ★
June 12, 2019
Helpful in areas of leadership beyond coaching.
Kaite Carstens

Rating: ★ ★ ★ ★ ★
June 12, 2019
I feel that this course provided clarity to my purpose as a teacher.
Heather Wilson

Rating: ★ ★ ★ ★
June 11, 2019
This was a great overview of this framework. It can be applied to many different roles other than just coaching.
Julie Schopp

Rating: ★ ★ ★ ★ ★
June 11, 2019
Amazing foundations course.
Christopher Muscara

Rating: ★ ★ ★ ★ ★
May 29, 2019
Outstanding course.
Quarrell Whittington

Rating: ★ ★ ★ ★ ★
May 20, 2019
I think the program is great. It is very professionally done. I have coached for 35 years and feel this program has really helped me. In some cases it reaffirmed things I did as a coach and in others gave me new and better approaches.
Steve Tappmeyer

Rating: ★ ★ ★ ★
April 17, 2019
The content given in the course is easy to see within our own programs and the strategies are simple enough that it is easy to implement as long as the coaches continue to enforce it.
Dennis Gallagher

Rating: ★ ★ ★ ★ ★
April 14, 2019
Great information and applicable examples.
Michael Johns

Rating: ★ ★ ★ ★ ★
April 11, 2019
This course was excellent! It gave a great overview of the 3-D Coaching processes and clarified terminology for entry in to my certification course(s).
John Maloney

Rating: ★ ★ ★ ★ ★
March 20, 2019
Excellent course, I can immediately apply the 3D framework at work as a training supervisor. Very powerful and life changing!
Chris Miller

Rating: ★ ★ ★ ★ ★
March 16, 2019
I really like your courses. They are well thought out. I like the specific "hands on suggestions you make. I haven't been this fired up over a program.
Marc Oliva

Rating: ★ ★ ★ ★ ★
March 8, 2019
In addition to the 3D framework supporting coaches as they flesh out their plans supported by their purpose, the framework can also be applied to the world beyond athletics. When an organization's focus becomes it's foresight, it's purpose promotes a trust that creates human growth and professional development. This is another excellent 3D course for leaders.
Edward Ross

Rating: ★ ★ ★ ★ ★
February 27, 2019
Enjoyed the info in this course and excited to implement this into our culture
Jonathan Manning

Rating: ★ ★ ★ ★ ★
February 26, 2019
Great addition to the 3D framework course. Everyone talks about culture in every program, but few can define it as well as I feel the 3D institute did, or can explain the significance in making the vision become a reality as well as the folks at 3DI. I cannot imagine you will have something as life altering for those in athletics like the initial course, but please continue to come up more content like this in the future. The journey, for me, was full of great reflection on how I do things and very insightful to things that we can do better.
Jason Kremer

Rating: ★ ★ ★ ★ ★
February 16, 2019
A great course with incredible insight
Jon Friese

Rating: ★ ★ ★ ★ ★
February 7, 2019
This course is outstanding and done with excellence. Very inspiring and challenging. Really goes after the hard work of changing a culture!
Jon Nelson

Rating: ★ ★ ★ ★ ★
February 6, 2019
3 Dimensional Coaching is a tremendous architecture for athletic coaches as well as any manager who is trying to establish a team in business to execute a game plan. The research that is represented in this platform is supported by a very understandable dialogue that can be had with your team in creating the WHY, the HOW to achieve a common purpose. This is so well done and provides a great platform for execution.
Ronald Gustafson

Rating: ★ ★ ★ ★ ★
February 4, 2019
As an AD I was looking for strategies and tips to create a transformational culture. This course has provided me with those.
Nathan Robinson


What does this course cover?

By taking the viewer on a guided journey through “The Life-Cycle of the Dream,” this course will help to establish a life-giving culture that helps people in an organization to thrive.

How long does this course take to complete?

This course consists of 25 modules and contains about 2 hours worth of content in a series of short videos. You can work entirely at your own pace.

Can I start and stop the training without losing my progress?

Yes. Each module takes an average of 5 minutes to complete. Once you mark a module complete, your progress will be saved and you can resume from that point if you decide to finish the training later.

I’m an administrator and I want ALL of my coaches to be trained in this course. How do I get them enrolled?

Simply contact us and let us know how many licenses you would like to purchase. We will set up a unique code that will allow your coaches to enroll in the course at no cost to them. We will then send you an invoice, and you can pay for them all at once out of your athletic budget, professional development budget, or with donated funds from sponsors. As an administrator, we will give you access to monitor their progress.